Google AdSense is the
Google program where you
can host pay-per-click ads
on your Website. When
someone clicks an ad, you
earn money. Simple as
that.
Is it really as easy to make
money with Google
AdSense as many would
lead you to believe? Now
that I've become heavily
involved with managing
Google AdSense programs
for my clients, I can see it's
not all play and no work.
Unfortunately, a lot of
people bought into the
idea that there was a lot of
easy money to be made
and they are now finding
out they aren't making
nearly as much as they
thought they would.
Additionally, Google has a
lot of prohibited practices
when it comes to AdSense,
and too many Webmasters
are finding out they
violated Google's policies
after the fact - often
because they never
bothered to read the
AdSense policies in the first
place.
Webmasters must not only
comply with AdSense
policies, but their Websites
must also comply with
Google's webmaster
policies .
Prerequisites for Making
Money with AdSense
To make money with
Google AdSense you need
plenty of traffic coming in
to your site or there won't
be anyone to click the ads.
Website promotion
techniques
, especially search engine
optimization and article
marketing will bring more
traffic to your site. You also
need to have content that
will attract the ads with the
highest Pay Per Click (PPC)
rate that are relevant to
that content. Then, you
need to lay out your web
pages so the ads blend in
with your site. Studies have
revealed that people who
visit sites that contain ads
that use colors that are not
in harmony with the actual
Web site tend to develop
"ad blindness". Meaning no
matter how much traffic
comes into your site,
chances are no one will
click the ads because they'll
be ignoring them. If no one
clicks, you make nothing.
Dealing with
Competitors'
Advertisements
If you offer products or
services on your Website,
the first thing you'll notice
when you begin hosting
PPC ads is that many of the
ads are coming from your
competitors. Therefore,
you'll want to put ads on
pages that aren't earning
you any money, or do like I
did and not put ads on
your site until you're so
busy anyway you'd rather
make a few dollars off of
your competitors than to
continue turning business
away with nothing to show
for it.
Google AdSense allows you
to specify up to 200 URLs
for sites you want to bar
from placing ads on your
pages. The problem is that
most times you won't know
the competitors are out
there until their ads
appear.
Google Money Making
Ad Options
Google offers three ways to
make money from them:
Google AdSense for
Content - A variety of
size and shape ads for
placing in your content
are available. These can
be text or image ads or
both - you specify what
you'll allow. Ad units
are full ads. Link units
are simply a strip of text
links that your visitors
might want to click.
Google allows you to
put up to 3 Ad Units
and 1 Link unit on each
page of your Web site,
provided you follow its
policies - both for
AdSense and for
Webmasters.
Google AdSense for
Search - This places a
search box on your Web
site. When a user enters
a term and conducts a
search, a search results
page opens, that hosts
more pay-per-click ads.
You can customize the
color scheme of the
search results page to
harmonize with your
web site.
Google Referrals - Here
you make money by
referring visitors to use a
Google product, like
AdSense, AdWords, the
Google Toolbar and
other Google software.
Just like Google AdSense
for Content and
AdSense for Search,
Google generates the
code that you paste into
the desired location on
your web page. You can
choose from a wide
variety of buttons and
text links of different
colors. As an example of
how Google Referrals
works, if someone goes
to your site and clicks
the link and signs up for
an AdSense account,
when that person earns
a $100 from Google
AdSense and receives a
payout from Google,
you'll also receive $100
for referring them. This
is a great idea to me,
because you can be the
world's worst Google
AdSense advertiser, but
if an ad dynamo
happens to visit your site
and uses your referral
link, you can make
money anyway!
Google AdSense
Payments
Google will not issue an
AdSense payment until
your earnings exceed $100.
Unfortunately, there are
loads of Google AdSense
Forum entries about
website operators who
accumulated $90 or more
in click through earnings
only to get banned from
Google and not get paid
anything at all before they
ever reached $100. This
may be because Google
doesn't take a close look to
see if you're complying
with their guidelines until it
comes time to pay you. So
yes, there's a lot more to
the story than meets the
eye.
Other Programs Besides
AdSense
Yahoo and MSN have
similar programs, although
those programs aren't as
well-developed as Google
AdSense and there aren't
as many available
advertisers to display ads
on your site. The
fundamentals for making
money are the same: You
still need plenty of traffic,
you still need high-paying
ads, and you still need to
design your site to
harmonize with the ads to
get people to click.
Share Your Google
AdSense Experiences and
Tips
Are You Making Money
with AdSense? Share
Your Tips!
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Related Google AdSense
Reading
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Internet Marketing Basics
Microsoft AdCenter
Tools
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Links
Google AdSense Blog
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Google Webmaster
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ALL ABOUT ADSENSE
FIT HAI BOSS......
GEEGAIN
Thursday, December 2, 2010
ADSENSE READYMADE THEMES
ProSense, an Adsense
Ready wordpress theme
was quite well received
when it was made available
last week on Dosh Dosh.
Following its release, we ’ve
taken your feedback into
careful consideration.
The theme has already
been downloaded over
1,000 times and requests
for different color schemes
was by far the most
prevalent, hence the
release now of both grey
and blue versions of
ProSense.
These two versions remains
the same as the original
but the rectangle Adsense
code within the post is now
aligned to the left for
better ad spacing.
Here are some screenshots
of the homepage for both
color schemes:
And here’s a look at the
single post page with the
ad unit aligned to the
left :
Some updates we have in
mind for future versions of
the theme:
Customizable header
which allows you to
easily insert and change
images.
Addition of a
centralized options file
which allows fast
Adsense code and color
scheme switching. This
enables you to change
theme colors and
remove or insert
Adsense codes through a
single theme file.
Customized Google
Adsense search may be
integrated to replace the
default WP search
function
As I’ve mentioned before,
ProSense is an ongoing
project and we plan to
make it the definitive
Adsense Ready wordpress
theme by constantly
adding new theme features
and layouts.
If you have any suggestions
or requests, please feel free
to leave them at the
original ProSense theme
page, which also offers a
full listing of the current
theme features.
You can download both
new color versions of the
theme below:
Download ProSense Blue |
Download ProSense Grey
Ready wordpress theme
was quite well received
when it was made available
last week on Dosh Dosh.
Following its release, we ’ve
taken your feedback into
careful consideration.
The theme has already
been downloaded over
1,000 times and requests
for different color schemes
was by far the most
prevalent, hence the
release now of both grey
and blue versions of
ProSense.
These two versions remains
the same as the original
but the rectangle Adsense
code within the post is now
aligned to the left for
better ad spacing.
Here are some screenshots
of the homepage for both
color schemes:
And here’s a look at the
single post page with the
ad unit aligned to the
left :
Some updates we have in
mind for future versions of
the theme:
Customizable header
which allows you to
easily insert and change
images.
Addition of a
centralized options file
which allows fast
Adsense code and color
scheme switching. This
enables you to change
theme colors and
remove or insert
Adsense codes through a
single theme file.
Customized Google
Adsense search may be
integrated to replace the
default WP search
function
As I’ve mentioned before,
ProSense is an ongoing
project and we plan to
make it the definitive
Adsense Ready wordpress
theme by constantly
adding new theme features
and layouts.
If you have any suggestions
or requests, please feel free
to leave them at the
original ProSense theme
page, which also offers a
full listing of the current
theme features.
You can download both
new color versions of the
theme below:
Download ProSense Blue |
Download ProSense Grey
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