Is my site in the Adsense
sandbox?
Does it even exist? It could be I
have evidence.
A few months ago I saw a spike
in traffic to a site of mine.
This site has real-time visitor stats
available including the IP origin
of all visitors on the site. It's easy
to lookup the IP and see where
the traffic originated. When I did
this I discovered that the traffic
was coming from Google Inc. At
one point over a few days I had
20 visitors together on the site all
from Google HQ.
This continued over a few weeks,
although the number on site
from Google simultaneously
never matched the 20 again, I
witnessed a steady hit rate
throughout each day, some days
reaching 10 or so Google HQ
visitors at one time. But mostly
they would pop up in 2's and
3's.
I still get these visitors... checking
the site now and there is at least
one Google employee on the
site, there may be more. I
recognize this one IP at least
without checking.
It became obvious that my site
was being watched and
monitored by Google staff. I said
hello via the sites broadcast
system once or twice just for the
fun of it. :)
Anyway, again a few months ago
a trend began which involved
placing images near your
Adsense ads to catch the visitors'
eye, in the hope that they would
then read the ads nearby and
click through. I believe I was one
of the first to have these images
up and running and this could
be what got me spotted by
Google.
The result of all this was two
fold.
First of all, Google has been
doing some serious 'messing'
with the display format of my
ads. With a few Adsense blocks
on a page I find more often than
not many are disabled in favour
of the leaderboard only across
the top of the pages. But then
much of the time the
leaderboard will display just 1 or
2 Adsense ads rather than the
usual 4.
This is fine; they're optimizing my
ads for better CTR(Click Through
Rate), great. But that's not all
they're doing, they're tweaking
the display of my ads in an
annoying way. Every single
Adsense ad has a thin black
border around it. This is not
configurable in the code at my
end but something that Google
have added at their end.
This wouldn't be so bad but for
the Adsense ads that they don't
display still having this thin black
border. Essentially I finish up
with pages that have big black
squares or rectangles of empty
space where the Adsense ads
should be. Which is obviously
not good for the look of the site
especially if this is on an empty
square ad in the middle of the
page copy.
I've been watching this happen
now for around 6 weeks.
The other, much better, upshot
of all this is that following the
Jagger update Google have really
got their teeth into this site and
started to throw lots of traffic at
it from across their world
network. I see visitors from
Google searches in India,
Norway, Germany, Auz, Arabia
etc. Which is great. The
monitoring has definitely had a
positive effect.
My conclusion is that I popped
up on the Google radar, they
monitored me, and continue to,
but decided that the site wasn't
breaking any TOS and more
importantly it wasn't a spam site.
I hope to see them drop those
black borders soon, surely it
can't be helping the CTR on the
Adsense?
Take a look at those borders
here - http://www.how-to-make-
money-online.info
So it seems that popping up on
the Google radar isn't such a
bad thing. I certainly appreciate
the extra site traffic. :)
Darren Yates is the developer of
Ad Injector unique software.
Place your Adsense code fast
and easy directly in the unique
element of your page across
hundreds or thousands of pages
with a few clicks.
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