There is a very precise and
simple formula that enables you
to earn money online. The most
successful Internet Marketing
gurus are essentially using this
formula, or variations of it, to
earn money online. This article
lays out the 9 essential steps to
going from zero to regular cash
flow, online.
The 9 steps to help you earn
money online are: 1. Identify
your niche 2. Select your
product(s) 3. Establish a
presence online 4. Build your
audience 5. Create insane (free)
value 6. Enable a landing page
to capture leads 7. Nurture your
leads via email drip campaigns 8.
Offer your product(s) to this now
trusting, pre-sold audience 9.
Create your own product, and
sell it to your niche
1. Pick your niche (brainstorm
it is a good tool)
"A Mediocre Message To A
Great Audience Will Always
Do Better Than A Great
Message To A Mediocre
Audience!" - Ann_sieg
Of the utmost importance when
designing a plan to earn money
online, is picking your audience.
While this step is easy to gloss
over, it is the most important
step. Why? Because if you go too
broad, and you will find it
impossibly competitive. And
extremely difficult to establish
compelling value for such a large
group . The ability to hone in on
a narrow but profitable niche is
really where your ability to earn
money online is measured.
You want a group that you are
familiar with, that is on fire with
a particular problem. And needs
relief. Please - resist the
temptation of thinking you can
use your judgment or instinct to
pick a niche. We're all too biased
to make such a selection.
Remember - the world doesn't
share your (or my) opinions.
Instead, use a scientific tool to
show you what keywords are
being searched on frequently in
Google... but with sparse results
for those searches. While there
are many tools available, I
recommend SiteSell's Brainstorm
It Imagine going into the
restaurant business.
It's always been your passion to
own a restaurant. But you want
to make massive profits - so you
target the broadest audience
possible. You'll end up offering
mediocre food, with the widest
variety. But people will continue
to flock to various specialists.
Rather than come to your "one-
size-fits-all" buffet.
Not the best place to be. Spend
some time. Find the intersection
of your interests, your strengths,
and identified profitable niches.
Do this, and you'll be ahead of
80% of people attempting to
earn money online.
2. Pick your product (affiliate
products best) Most
entrepreneurially-minded people
want to do it all. They love
building the product, in
particular. Resist this urge! To
earn money online, you should
first start by selling other
people's stuff! This will let you
earn money online much more
quickly. Once you have a
marketing system, a web site,
and all the other pieces of your
money-earning up-and-
running... and you've learned
what pitfalls to avoid, you can go
back and design your product.
But in the meantime, take
advantage of affiliate marketing
via ClickBank, Commission
Junction, and thousands of other
resources for affiliate programs.
You'll basically earn commissions
for recommending and selling
other people's stuff. Your niche
selection will drive what product
(s) you select.
3. Establish a presence online
(blog or web site) Earning
money online requires that you
have an "office front" of sorts.
Simply having landing pages to
sell your products won't cut it.
This is almost like hanging a
hand-written "Want to earn
money online? Call now!" sign
on a telephone pole. Having a
presence online allows people to
see that you're a real person.
Offering real value - and not just
trying to make a fast buck off of
people. Many people looking to
earn money online will ask:
"Blog vs web site"? You can set
up a blog within minutes, at no
cost. This is a great way to get
up-and-going.
For a long-term efforts to make
money online, however, I advise
you to establish a web site. And
blogs are best for news-oriented
sites, with time-sensitive
information. They are organized
by date. But a content-themed
web site is organized by subject,
and is more timeless. Blogs are
not particularly profitable for
most small businesses.
"Blogs usually have high
Bounce Rates no matter
what since normal visitor
behavior is to read the
newest post and then
leave." - Google team, April
2008.
4. Build your target audience
Now that you know your
targeted niche, you'll want to
create your own tribe, your own
mailing list. This can be done by
opting people in to your mailing
list, establishing an online forum,
etc. You're essentially enabling a
two-way conversation. The
individuals that join your mailing
list, or on-line community, are
much more qualified than those
just browsing your web site. You
have the ability develop the
relationship with this audience.
And this is how you will earn
money online.
5. Create value for that
audience Particularly because
you're selling affiliate products -
products being offered by other
entrepreneurs too - you'll want
to pre-sell your products. Build
value, and establish trust, by
giving away lots of original, free,
valuable content. This free
content will also get you noticed
by search engines like Google.
And attract individuals searching
for the particular keywords that
you're writing about. If each of
your web pages is optimized for
a single keyword, you'll end up
getting the lion's share of your
leads from this content!
6. Create a landing page to
capture leads You'll want a
landing page to capture your
leads. Aweber and Oprius are
great tools to help you manage
lead capture forms, and opting-
in to your mailing list.
7. Build the relationship with
those leads via automated
emails The ability create drip
campaigns, or automated email
nurturing campaigns, is the key
secret to help you earn money
online. Imagine being able to
have a series of conversations
with every single lead you get...
in the same order, at the same
intervals from their subscription
date? This is powerful.
8. Sell products through those
automated emails These same
drip campaigns, in addition to
providing more free content, will
feature your affiliate products.
Because you would have already
established a trusted reputation
with your tribe / community /
audience... they'll be quite
receptive to your
recommendations of tools that
could help them achieve their
goals.
9. Create your own product,
and sell to your niche Over
time, and after you've perfected
the previous steps, you'll have
ample time and opportunity to
design your own product. With
all the other essential
foundational pieces in place,
you'll be perfectly positioned to
earn money online. Much more
money than you did from selling
affiliate products.
Best Way to Build the Skills to
Earn Money Online
If you want to learn how to build
passive income, and financial
freedom, by earning money
online... Renegade University will
teach you the foundational skills
needed to earn money online.
11 Common Myths, and 12
Critical Skills required to earn
money online.
Why I Recommend Site Build
It as the #1 web site tool to
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