Have you heard the reports
about guys who pull down
thousands of dollars a
month with Google
AdSense? Have you heard
the stories about 10% click
through rates and $1-$5
earnings per click? Have
you ever wished you could
figure out how they do it
and start making real
profits with AdSense? If so,
prepare for a great ride,
because I'm going to show
you how it's done...
Google Adsense is a
powerful online advertising
program that involves a
massive network of literally
millions of websites. The
program was first designed
to run only text-based ads
in a variety of sizes, but has
now expanded into image-
based ads as well. The text
ads have been so successful
because they are usually
highly relevant to the
subject matter of the site
upon which they are
displayed.
Google's Adsense is also
one of the most powerful
weapons in website
publisher's arsenal. It
enables you to monetize
your sites easily and if used
properly can generate a
very healthy income.
However, if you're not
using it properly and
maximizing the income you
squeeze from it, your
leaving money on the table
- something we all hate
doing.
In order to maximize your
AdSense earnings, you
need five things:
1) the right ad format and
placement,
2) the most valuable
keywords to target,
3) lots and lots of
targetted content,
4) relevancy of your
websites,
5) better statistical tracking
that Google will EVER give
you.
Right Ads Format
The first order of business
to make the most money
with AdSense is to get your
Click Through Rate (CTR)
up. It doesn't matter how
much traffic you have or
how high your Earnings Per
Click (EPC) is if people
aren't clicking on the ads!
In order to maximize your
AdSense click through rates
(CTR), there are five rules
you must do:
1. Use the one ad format
which outperforms the rest
by far. Use the 250 x 250
rectangle format.
2. Put your ads in the best
location on the page (and
it's not where most
AdSense publishers are
putting their ads).
3. Use the right color
combinations that will
keep your visitors from
ignoring the ads because of
"banner blindness".
4. Make the background
color of the ad the same as
the background color of
your site, or as close to it as
possible.
5. Make the ads borderless
by setting the border color
to be the same as the
background color of the
ad.
Keywords
The words you choose to
use on your AdSense pages
are incredibly important!
They are important
because AdWords
advertisers bid on very
specific keywords for their
advertisements, and some
of those keywords have
much higher bid values
than others. If your subject
matter is generally the
same, but those specific
keywords are not on your
page, you'll get the lower
paying ads showing up in
your AdSense blocks.
Content
Writing content rich,
keyword targetted articles
is important, and I
encourage you to do this
daily. But to get started on
the road to AdSense , you
need a boost to get you
going: a boost of
THOUSANDS of articles
ready for you to place your
AdSense code on them and
upload to your website!
Content-rich articles can be
freely used on any website
as long as the "About the
Author" information is
kept in the articles. All
these articles need is for
your site header and footer
to be added and your
AdSense code to be slaped
on them. They are a
fantastic way to get those
paying clicks going.
http://Ezinearticles.com
Relevancy
The relevancy of your
Adsense ads is probably the
most crucial factor of all. If
you have a website that
provides information about
local landscaping
companies, it will do little
good to place ads on your
site selling light bulbs. In
fact, there's a good chance
that ads for light bulbs on
such a site would not elicit
any click-troughs, failing to
provide the website owner
with ad revenue. This
situation plays out all the
time on website displaying
Google Adsense ads. On
most sites with common
themes, or at least themes
related to something
someone is trying to sell,
the ads will be quite
relevant. This is one of the
most amazing features of
the Adsense program - its
ability to tell what your site
is about (by analyzing
keywords on your site), and
displaying ads that relate
to that subject.
Tracking
You need to TEST, TEST,
TEST your adsense.
You've got to keep track of
the results all of your
marketing endeavors brings
you, and focus on those
which are giving you the
best Return On Investment
(ROI).
Even if you don't spend a
dime on marketing your
AdSense website, you still
need to track your efforts
with ranking in the search
engines, your efforts in link
trading, your efforts with
content building, etc. Those
efforts are your investment,
and you need to know
which ones are paying off
and which ones are wasting
your time.
Adsense has some excellent
tracking statistics that allow
you to track your results
across a number of sites on
a site by site, page by page,
or just about any other
basis you choose. This is a
very powerful tool and you
should use it to find out
which ads are performing
best for you and fine tune
your Adsense and Adlink
ads accordingly.
Thank you.
Niche E-book Marketing
Expert, Best-selling Author,
Raymond Lai is the ceo of
nicheebookmarketing.com.
To learn more about this
step-by-step niche e-book
authoring and internet
marketing system, and to
sign up for free E-book tips
to making money on line
at: http://
www.nicheebookmarketing.
com
Get ready made total
resale ebook at http://
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nicheebookmarketing.com
Blogs to get more free info:
http://
nicheebookmarketing.
blogspot.com
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