Before I signed up for
Hubpages, I already had my
Adsense account assigned
to some Blogspot blogs,
including one that gets up
to 550 views per day, with
nothing but search engine
traffic, and no significant
updates since 2005. In fact,
I didn't even realize it was
still getting traffic until
2008, but it was doing real
well on its own. Back in
2008 I put adsense on it,
and started getting results.
So far, I've made around
200 dollars. Not exactly a
TON of money, but pretty
decent considering that all
of the Adsense income
comes off of one Blogspot
blog.
After a lot of
experimenting, I figured
out a few ways to kick up
the income a bit. I'll share
my tips.
1: DON'T CROWD THEM
TOGETHER. Really, your ads
are going to need to take
up prime real estate in
order to get a higher CTR.
However, don't go putting
3 ad units all right up close
to each other, above the
fold. That's not only
stupid-looking, but it
increases the chances that
a visitor will click a low-
paying ad.
2: BLEND 'EM. Blend ads as
best you can. My blog has
the "Scroll" background, so
it has background graphics
all the way down, but I
custom-blended it as well
as I could. If they contrast
too much, your readers will
get ad-blindness.
3: ABOVE THE FOLD. That's
where you want one ad-
unit - not two, though. I
personally stick a large
rectangle right below the
title of the blog, and then
regular squares (250x250)
after the first two posts on
the blog. Reason being, I
want users to read beyond
the first ad at the top
(rather than having to deal
with an ad flood), and see
another unit when they get
to the end of a post. I used
to have all three ad-units
above the fold - one
leaderboard, one big
rectangle and one wide ad
tower. Sounds great for a
blog that gets nothing but
google-traffic and doesn't
get updated, right?
WRONG. Theoretically,
users should click your ads
cuz that's all that shows.
Realistically, you'll have a
lousy CTR. Your ads will
blend in with each other.
4: USE LINK UNITS.
Personally, I put them at
the top of the blog's
navigation bar, right above
the top post, and at the
bottom of the blog. Some
days, I get a higher revenue
from link unit clicks than I
do from the ad unit clicks.
They aren't as susceptible
to ad-blindness as ad units,
and sometimes they're just
plain less intimidating.
5: For dead blog users: a
little trickery. Stick an ad in
the middle of a post -
google to figure out how -
or simply split your last
post in half - the first post
is your post title plus the
first half of your text. Your
second post is the last half
of your text, with no title.
Put an ad unit in between.
So far, I'm on pace for
about 50 dollars this
month, whereas I used to
rarely top 25 dollars. And
being as I'm a n00b to
hubpages, most of my
revenue still comes from
this one dead blog. I hope
my strategies work for you
as well as they have for me.
Oh, by the way, don't check
your revenue daily. You'll
drive yourself insane and it
will seem higher if you
check it weekly or monthly.
No comments:
Post a Comment