DOES IMPRESSION MAKE MONEY

The secret of AdSense success is
AdSense traffic. Traffic containing
visitors primed for your website
topic, ready to deliver the all
important click. Nothing is more
valuable to an AdSense
publisher than extremely
receptive visitors... more
specifically AdSense traffic.
Traffic numbers are important,
but you could potentially have
hundreds of impressions per day
and only get a few clicks on your
AdSense ads. Whereas others
may have a relatively low
number of visitors going through
their site but have a significantly
higher click-through-rate (CTR).
How can you get higher CTR's?
How can you get AdSense traffic
passing through your site?
There are many factors that can
determine the 'quality' of traffic
you get. For example, bought
traffic (which you are not
allowed to use if you use
AdSense on your site) is
extremely poor quality. Some
publishers in utter desperation
risk the wrath of Google and buy
traffic in order to boost their
AdSense earnings. This type of
traffic can boost the number of
impressions you have but
because the source of traffic is
artificial, the source has no
interest whatsoever on the
website topic or your AdSense
ads.
AdSense traffic from social
bookmarking sites also tends to
be of moderate to poor quality
for AdSense users. Visitors
coming from these sites generally
make poor ad clickers due to the
fact that users from social
bookmarking sites like Digg often
arrive at a website looking for
specific types of information.
They are focused, savvy and very
blind to AdSense ads.
Basically the source of traffic
coming to your site is important.
The best types of AdSense traffic
are those coming from a source
that helps them seek out your
website. These are primarily
visitors that discovered your site
through the use if a search
engine. If your AdSense website
is found through a search query,
the visitor will be primed for
your website and your ads. If
your website is well optimized
with well researched keywords
and contains good AdSense ads
it is very likely that you will get
very respectable CTR's.
Of course the AdSense topic has
a major impact on CTR's. You
are more likely to get a click
from individuals looking for
'flights to London' than those
seeking out information about
'how to format a hard drive'. But
no matter what the topic is, you
are more likely to get better
CTR's if your traffic is coming
primarily from search engine
traffic.
However, AdSense traffic coming
from search engines can even be
more primed and focused for
your site and ads. By using well
researched keywords in your
website, you can get your site
appearing on very specific web
searches (especially those using
long-tail keywords). Visitors
seeking very specific information
often respond positively to
correspondingly specific ads that
appear on your sites.
The secret to AdSense traffic is
the source of the visitors passing
through your site. Only through
good search engine optimization
and keyword research, can you
get quality AdSense traffic
passing through your site via
search engines.
AdSense Guide
Victor Awo is a student studying
Information Technology. He has
been looking into the
technological and social changes
taking place on the internet for
the last ten years. His main focus
is isolating patterns and trends in
the hope of predicting the future
form of the global information
highway.
For more information see his site
at: AdSense Traffic
Article Source: http://
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expert=Victor_Awo
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